These 10 tips aren’t new but with a focus on video and compelling imagery, they can start to pay off for you. Here’s what you’ll need to excel:
- Facebook Business Page
- Instagram Account
- Ads Manager Account
- IDX Website
- Home Valuation Tool
- CRM and follow-up system
- A blog
- Riple or Animoto (to make your imagery standout)
The first 4 tips are centered around Open House:
- Create an ad for your Open House with a link to the landing page or the listing details page on your website
- Create an event for your Open House (and boost it)
- Make a video preview of your Open House
- Do a Facebook Live inviting people to come on over
The remaining tips are to attract Buyers and Sellers
- Create unique searches by neighborhood or properties
- Run an ad for an instant valuation – create it with a video to make yourself to standout
- Record a local market video and then drive them to a blog post – once there supply them with a free download
- Create a target audience in other states and offer a relocation guide download
- Create lead forms ads for other valuable download reports
- Create evergreen videos that provide value-driven tips
